Who is GroClix?
GroClix is a modern marketing and website design partner built for businesses who want more than just surface-level results. We blend strategy, psychology, and empathy to create high-quality websites, social media, and SEO that actually move the needle.
You’ve Seen Marketing Before. Not Like This.
We don’t rush. We research, strategize, and build your brand like it actually matters—because it does.
Step 1
Discover & Strategize
We begin by understanding your business—goals, challenges, and target audience—through a detailed onboarding document. Then we dive into competitor research and market analysis to craft a strategy that makes sense for you.
Step 2
Build Your Custom GPT
Using everything we've learned, we build an AI-powered GPT trained on your brand. This ensures your messaging stays consistent, accurate, and aligned across all services.
Step 3
Capture High-Quality Content
Whether it’s video, photography, or drone footage—our team captures professional content that showcases your brand in the best light and drives real engagement.
Step 4
Execute & Optimize
We put the plan into motion—launching your site, social, or campaigns—and continue refining based on performance insights and real-world results.
OUR TEAM
We're the team you’d want in your group project—and your business.
Founder
Nick
Designer
Penelope
Photographer
Cindy
Engineer
Nicholas
Drone Media
Stefan
Intern
Kevin
OUR STORY
After earning his MBA from the University of Hartford, Nick Desrocher could have followed the traditional corporate path. But after watching how most marketing agencies operated—focused more on scaling than actually helping—he knew he wanted to do things differently.
GroClix was born from a simple belief: businesses deserve more than templated strategies and inflated retainers. With a background in psychology, a love for deep research, and an empathy-first mindset, Nick set out to build a modern marketing partner that truly listens.
We may be a young company, but our mission is clear: to help businesses grow with transparency, intention, and the kind of strategy that actually makes sense in today’s world. No gimmicks. Just great work, real results, and a team that genuinely cares.
We Use Duda
We build all GroClix sites on Duda—a platform built for speed, security, and SEO.
- Hosted on AWS
- SSL-secure & mobile-optimized
- Client-friendly editing tools
- Constant innovation & SEO-first features
"Duda gives our clients the speed, stability, and flexibility they need to grow.”
— Nick Desrocher, Founder of GroClix
